Tissue Paper Market Size and Growth Rate:
The Tissue Paper
Market Size was valued at USD 17 Billion in 2017 and was Expected to Reach
USD 40 Billion by 2024 with a CAGR of 4.5% during the forecast period 2018-2024.
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Tissue Paper Market Overview
The tissue paper
market receives its maximum demand from institutional consumers such as hotels,
restaurants, hospitals, and other commercial buildings. Facial Wipes, a more
recent trend, are also offered in conference and business culture in various metro
cities. Few international companies that have brought about this trend in the
market are making efforts to develop the market further. Domestic companies are
moving in these lucrative categories, which are also getting competition from
private label brands. The market is advancing on the back of increasing baby
population, rising penetration of sanitary protection coupled with a surge in
disposable income.
Tissue Paper Market Drivers and Restraints:
At present, the consumption
in the tissue paper industry is estimated at around 1.25lakh (wherein a lakh is
a unit in the numbering system equal to
one hundred thousand tonnes per year). Because of various factors, mainly
recycled tissue paper is being produced by these new emerging paper mills,
starting from 16gsm to 35gsm.
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With people
focussing towards better hygiene, existing players are offering and promoting
new products on the basis of hygiene. Manufacturers are now promoting these
products via celebrity endorsements by employing various promotional activities
to make the consumers aware about the new wipes and tissue products and
variants. Many tissue and hygiene products manufacturers are now finding
pockets of growth, most notably small players like Nobel hygiene. Tissue paper manufacturers
are now also shifting to semi-automatic and fully automatic packaging machines
to meet the envisaged surge in demand. The penetration of many international
brands like Paseo, Tempo, etc, has forced convertors to revamp their packaging and is
boosting the market on a whole.
List of Key
Companies operating in the Tissue Paper Market profiled in the report are:
Kruger, C&S Paper (CN), Solaris, Shandong Tralin, Hengan Group (CN),
Vinda Group (CN)Wausau Paper, Seventh Generation (US), Soundview are the
keyplayers of Tissue paper market
Tissue
Paper Market- Detailed Segmentation:
Tissue
Paper Market – By Product:
- Toilet Paper
- Facial Tissue
- Paper Towel
- Wipes
- Others
Tissue
Paper Market – By Distribution Channel:
- Store-Based Retail
- Non-Store Retail
Tissue
Paper Market – By Application:
- Residential
- Commercial
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