Sparkling Water Market Size and Growth
Rate:
The global sparkling water market size is likely
to reach USD 215.12 billion by 2025 and is valued to register a CAGR of 7.4%
during the forecast period.
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Sparkling Water Market Overview:
When calculated amount
of carbon dioxide gas is dissolved in plain water, it is known as carbonated
water or sparkling water. The surge in pressure increases the solubility; this
means more carbon dioxide can be passed in the water as compared to under
standard atmospheric pressure. The plain sparkling water segment is expected to
dominate the market. In terms of the packaging material used, cans draw the
most demand in the tonic water market because of the convenience factor.
Sparkling Water Market Growth Drivers
and Restraints:
The market is estimated
to witness a higher growth as compared to carbonated drinks on account of
better health aids and added nutrients. Factors such as rise in per capita
spending and rapid urbanization are expected to fuel the demand for bottled
water over the forecast period.
However, higher
cost of bottled water may confine the growth of this market. On the other hand,
growing consciousness regarding benefits of sparkling water together with
increasing preference for active lifestyle is anticipated to play animportant
role in driving the market. Companies such as PepsiCo Inc. recently launched
premium priced bottled water in order to strengthen consumer interest in
healthier beverages.
Efforts by
manufacturers towards product novelty followed by product promotion is increasing
the growth of the market. Attractive and convenient packaging of the product is
also having a positive impact on the growth of the market. The sparkling
water is now being introduced in fruity flavours such as orange, lime,
raspberry, and lemon which is further expected to boost the market.
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Sparkling Water Market Geographical
Segmentation:
Geographically,
the market is diversified in the regions such as AsiaPacific, Europe, North
America, and Rest of the World. Asia Pacific is possible to be the dominant
regional market over the forecast period. Rising population together with rapid
urbanization in countries such as India, China, Indonesia, and Malaysia are
likely to be the key drivers for the market.The demand for flavoured sparkling
water is high in developing countries like China, India and Brazil.
Key Players of the Sparkling Water
Market:
Some of the key
companies in the world market are Mountain Valley Spring Water; Nestlé S.A.;
Danone Waters of America, Inc.; PepsiCo, Inc.; Gerolsteiner Brunnen GmbH &
Co. KG; RHODIUS Mineralquellen und Getränke GmbH & Co. KG; Tata Global
Beverages; Nongfu Spring; Bisleri International Pvt. Ltd.; and The Coca-Cola
Company.
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